How Important is Keyword Research and SEO?
It’s pretty interesting because I’ve heard stories where people are getting sales and sign ups with absolutely zero keyword research and SEO for their blog posts.
And here I thought that that was impossible…
I’ve come up with my own theories for both sides of the fence because this truly baffled me since everything I’ve learned about article marketing emphasized onsite and offsite SEO to get the traffic and sales.
My Thoughts on Why Keyword Research and SEO Is Important
Well basically it’s these two components that come together that enable you to get your content to the front page of Google. Depending on what keyword you choose, dibs for the top 10 searches for the first page of Google could be a painful uphill battle or a walk in the park.
Also, if you’re pretty knowledgeable in keyword research and SEO stuff already, then it’s time to have a go at competing with the big boys for the high traffic keywords. If you’re able to outrank them and position yourself in the top 10 search results, prepare to be amazed and staggered by the amount of traffic you will get
And did I mention the sales that follow too? xD
How to Gets Sales and Sign Ups Without Using Keyword Research and SEO… In My Opinion
I think it all comes down to social syndication to get as many eyes on your content as possible.
Regardless of whether you’ve done your keyword research and SEO, by just submitting your article to high ranking article directories like ezinearticles, or articlebase.com, sharing it to targeted Facebook groups, Twitter, Youtube, or any other social media site, it’s only a matter of time before you will build a steady following of loyal readers.
The advantages of sharing your content on high ranking article directories and widely used social media sites such as facebook is because there’s already a large gathering of people there (and it’s free to). You just need to be smart about which category you’re uploading your content to.
Another reason why people get sales is that their style of writing is captivating and entertaining enough to instantly pull in the reader and entice them to buy straight away.
So Do We Really Need Keyword Research and SEO?
I’m sure there are divided opinions about this topic because I have heard of some instances where all people do is share their content on social media and they get sales from that alone. As with all things online this doesn’t apply to everyone.
What works for one person may not necessarily work for you. Also it might not work all of the time so the results could be very inconsistent.
For others, using SEO to rank in the top 10 searches is easy for some but not so for others. It could be because some people may be over complicating things, or that they’re too lazy to follow up the SEO optimization strategy with the right amount of backlinking (this includes sharing on social media).
It could be a case of doing steps 1 and 2 and not finishing steps 3 and 4 due to laziness and negligence.
In my opinion, I think keyword research and SEO is so important to the point where long term, consistent results and success is impossible without it. I think it’s a combination of doing SEO, keyword research and sharing on social media sites to maximize your results.
What are your thoughts and opinions on this matter? Leave a comment below and share this post with others.